On August 13, the 2022 China (Shenzhen) Automotive Electronics Annual Conference was grandly held. As an outstanding company specializing in intelligent carcockpits, Hardstone was invited to take a deep dive into the new technologies,new trends, new models and other hot topics in the automotive industry withtechnical experts and heads of R&D teams from domestic leading autocompanies.
In recent years,under the impetus of the new round of technological revolution, the globalintelligent connected vehicles are accelerating into the fast lane, and thenext decade will usher in a golden period of rapid development. As an annualevent for the automotive electronics industry, this conference is undoubtedly agreat window for upstream and downstream communication of the automotiveelectronics industry chain. At the conference, industry entrepreneurs andexperts launched a forward-looking brainstorm, which benefited everyparticipant.
In addition, it isalso worth noting that a product exhibition area was set up outside theconference hall, where many cutting-edge achievements were gathered. Hardstone distinguisheditself with HUD series products, among which the most eye-catching one was theAR-HUD equipped on the exhibition vehicle.
AR-HUD (AugmentedReality Head-Up Display) superimposes the actual scene and driving informationin real time by the adoption of virtual reality technology, which, similar to3D projection, can dynamically present the vehicle status and navigationinformation in driver's vision. In addition, AR-HUD can also combine with ADAS(Advanced Driving Assistance System) to visually present traffic light warning,following distance warning, lane departure warning and other information, enablingthe driver to react quickly to ensure driving safety. In the context of the intellectualizationof automobiles, it is believed that superior AR-HUD will become the ultimatesolution.
Through the adoptionof LCoS technology and the optimization of structure and design, Hardstone'sAR-HUD2.0 has solved the problems of volume, heat dissipation, sunlightbackflow, blinding, and other challenging problems, and the soft architectureof which takes AR fusion algorithm, distortion and calibration algorithm,graphics engine and application as its core. What’s more, Hardstone always putsitself in users’ “shoes”, optimizing the VID and FOV parameters of the AR-HUDon the basis of ergonomics. At present,Hardstone's second-generation AR-HUD is continuously promoting projectcooperation with many domestic and foreign car manufacturers. Themass-production of AR-HUD is imminent.
The “dark horse”AR-HUD is making its way into the automobile industry. In the future, Hardstonewill actively embrace the wave of the development of intelligent automobiles,strive for excellence in product development, and make every effort to makehigh-quality solutions that meet the vehicle standard specification, aiming tobecome the front-runner in the field of intelligent cockpits, assisted drivingand connected services!